¡Haz tu compra como usuario registrado y entra en nuestro SORTEO DE NAVIDAD!
Resumen
Claude C. Hopkins (18661932) was one of the great advertising pioneers. He believed advertising existed only to sell something and should be measured and justified by the results it produced.
He... Leer más
El autor de Scientific Advertising, con isbn 978-1-60444-842-9, es Claude C. Hopkins.
Resumen
He... Leer más
El autor de Scientific Advertising, con isbn 978-1-60444-842-9, es Claude C. Hopkins.
Otros libros de Hopkins, Claude C. son My Life In Advertising And Scientific Advertising, Scientific Advertising, Scientific Advertising: A Foundational Text In The Field Of Advertising, Claude C. Hopkinsâ Scientific Advertising With My Life In Advertising, How To Be A Marketing Genius: Scientific Advertising Revisited And Revitalized For Today, Scientific Advertising, Scientific Advertising y Scientific Advertising - Masters Of Marketing Secrets. Ver su bibliografía.